WhatsApp for Fashion and Apparel

Grow your fashion business on WhatsApp

For fashion and apparel brands, WhatsApp announces new drops, recovers abandoned carts, confirms and updates orders, and brings shoppers back, on the app they browse and buy from every day.

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New customer

online

Hi name, our collection is live at brand! Early access for you: link. Reply STYLE for help picking your size.09:30

Perfect, thank you!09:31

Type a message

Automated

The challenge

What WhatsApp solves for fashion and apparel brands

New collections that need to reach loyal shoppers fast.

Carts abandoned before checkout.

A flood of size, fit and availability questions.

One-time buyers who do not come back for the next drop.

Use cases

What you can do with WhatsApp for fashion and apparel

Every one of these runs on the official WhatsApp Business Platform, from one place.

New-drop announcements

Broadcast new collections and restocks to opted-in shoppers who love your brand.

Cart recovery

Nudge shoppers who left items behind, with an optional offer, and win back checkouts.

Catalog and orders in chat

Share your catalog and let shoppers browse and order without leaving the conversation.

Order and delivery updates

Send confirmed, shipped and delivered updates automatically, and cut support load.

Size and styling help

Answer fit, size and styling questions quickly to reduce returns.

How it works

From first message to loyal customer

Connect WhatsApp

Add your contacts

Automate messages

Grow revenue

Example message

A fashion message you can automate

Text in curly brackets is a variable you map to your own data. Copy it, edit it, and let ZeniaOne send it automatically.

New drop alertTemplate

Hi name, our collection is live at brand! Early access for you: link. Reply STYLE for help picking your size.

Looking for more? Browse the full WhatsApp template library.

One platform for your whole fashion business

Shared team inbox, automation, broadcasts, catalog, orders and payments, on the official WhatsApp Business Platform. Everything above, in one place.

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FAQ

Frequently asked questions

How do fashion brands use WhatsApp?

To announce new drops, recover carts, share a catalog, send order updates and answer fit questions, all from one shared number.

Can shoppers order from my catalog on WhatsApp?

Yes. You can share products in chat and, with ZeniaOne, let shoppers build an order and pay, all in the same conversation.

Can I announce a new collection to all my customers?

Yes. You can broadcast an approved message to opted-in shoppers at scale, which is read far more than email.

Across India

WhatsApp for fashion and apparel, city by city

ZeniaOne works for fashion and apparel brands anywhere in India. Explore your city: